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In today’s technology-driven marketplace, staying aware of the latest trends in identity authentication is essential. Customers can be courted with convenient and trusted identity verification procedures or driven away by burdensome and unreliable systems. Confidence in the identity of your users is not only a best business practice, but a legal requirement in many cases. In order to both protect customers’ data and provide them with a streamlined experience, companies must carefully consider all of the authentication options available to them. The following trends in biometric adoption can help a business to gain insights into emerging usage and acceptance rates of biometrics across a wide range of applications and markets.
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